So my morning ritual was not so depressing yesterday!
Editor & Publisher published the results of its ninth annual "10 That Do It Right" feature, and several regional newspapers across the country are utilizing innovative techniques that should have the national papers sitting up and taking notice (if they know what is good for them). The techniques are simple but brilliant. Best of all, they are highly transferrable. Here's a brief
round-up of some of the smarty-pants ideas helping smaller papers to thrive.
The Las Vegas Sun has slimmed down and become a "section" inside its joint-operating-agreement partner, the Las Vegas Review-Journal. The small but mighty eight page insert has contently returned to true the roots of journalism. And guess what? People are reading it! Why? Because it is full of meaty investigative journalism. What's that, you say? It's what's you've been
missing!
Columnists have become the driving force at the Sioux City Journal in Iowa. The newsroom of 32 has focused on creating "something to talk about" among its print and online readers. Sure, their target audience is a small regional circulation, but with everything there is to talk about in the world, columnists are missing the boat at many larger publications. Stir the pot, columnists, stir the pot!
Briefing in Dallas, Texas has found its target audience, busy suburban moms, and they are delivering exactly what these women want. Briefing is a smaller, zippier version of The Dallas Morning News. It's so popular that the paper's acceptance rate is growing and advertisers are lining up to appear in the trim Wednesday through Saturday publication.
Freedom of information is not a privelege in America, it's a right. And the Post-Star in Glens Falls, New York is diligently reminding its readers about this fact every day. Editorials and blogs stress that it is not just Washington insiders and journalists who are entitled to transparency in government.
Everyone is talking about community building these days. This usually amounts to a fan page on Facebook for many publications still trying to harness the power of social media. The East Bay Express in Emeryville, California is actually building a strong community, dare I say, the old fashioned way. Last Christmas editors appealed to readers to pledge to spend at least $100 right in their community to stimulate their local community. The idea caught on and other papers jumped on board. The paper now has several others community-based ideas in the hopper.
How do newspapers of all sizes bring their readership back again and again? Allow them direct access to controversy, sit back and watch! The Star Tribue in Minneapolis posted all disputed ballots in the U.S. Senate race between Norm Coleman (R) and Al Franken (D) on their website. An important result was that the public scrutiny made the campaigns drop several of the frivolous disputes. And the readership came very close to the actual numbers that decided the race. Hurrah for the masses!
The St. Petersburg Times is also making the most of the web to keep their readers interested, and keep politicians (somewhat) honest. The newspaper analyzed hundreds of promises made during the 2008 presidential campaign. And they didn't stop on Election Day. The Times continues its fact-checking on Obama's administration and claims made by both the right and the left.
When it comes to paving the road for the future of newspapers and journalism, I personally think the key is reaching out to youth. Dave Eggers agrees with me (see the first post on this blog). So does the Daily Independent in Ridgecrest, California. The daily not only offers internships, with serious potential of one day becoming a staffer, but also helps kids with their high school papers which it prints at cost.
Showing posts with label newspapers. Show all posts
Showing posts with label newspapers. Show all posts
Wednesday, August 12, 2009
Thursday, July 16, 2009
The future is black and white...hopefully
I have a very depressing morning ritual. I visit several websites about media and journalism and read about what is potentially on the horizon for these industries. As you can imagine, much of said mornings are filled with articles and blogs about the demise of print journalism. Every day I read about how the newspaper is dying.
This is not new - this bleak news about the news started even before the economic meltdown last fall. But every once in a while, someone comes along and speaks to this issue with a perspective that buoys my spirits and with which I happen to agree. It also makes me feel like I'm not weird for being a 30 year old who prefers to read a newspaper on the train as opposed to squinting at her Blackberry.
Dave Eggers, known to many of my generation as the author of A Heartbreaking Work of Staggering Genius, recently spoke to Salon.com http://www.salon.com/books/int/2009/07/16/dave_eggers/ about his new book and the future of the printed word as he sees it. Mercifully, his version of the future looks bright. Eggers sees print and the web living harmoniously together, so long as each makes the most of their respective potential.
Some of the young up-and-comers who take part in Eggers' writing program, 826 Valencia, are enrolled in print writing classes and (get this!) read newspapers. Of particular interest to these new writers is the chance to see their name in print. I mean actual print, in a newspaper, not in pixels. As a journalist, I can relate to the excitment and satisfaction of seeing my work in a publication as opposed to the much more crowded internet.
And that is not to say that I do not see the merits of online media. It is where we are and should be heading in many respects. But the development of web journalism does not have to be mutually exclusive of print. Eggers makes an important point when he laments the much-forecasted passing of the printed word. He says that the end of print journalism will become a reality only if we allow it to happen - newspapers do not have to die. Sure, we may all have computer chips implanted in our heads in 30 years that will really make newspapers obsolete. But those chips may also make blackberrys and iPods obsolete, so let's not get ahead of ourselves here. (That last point was mine, not Eggers'...)
What's missing from the world of web news is traditional investigative journalism. When people talk about the death of newspapers, this concern is raised again and again: the loss of stories that require more than a few hour's worth of research, stories that keep people honest, stories that uncover newsworthy information as opposed to juicy gossip. This is the kind of work that is most costly to news organizations, but it is what would be sorely missing if every major newspaper packed it in tomorrow. It could be that the web has not yet evolved enough to encompass this kind of writing. Or it may be that the newspaper format is just a lot more conducive to it.
For me, much of online media is the journalistic equivalent of reality TV. It continuously looks in on itself - editorializing and blogging (yes, I see and appreciate the irony). But I'd like to see more objective, meaningful, and thoughful commentary going on. As always, there are exceptions. There are websites with excellent commentary and focus. But if those exceptions do not multiply rapidly, and the pervading view of the uselessness of the printed word gets kicked up a few more notches, then I see a future that is not quite as bright as Eggers'. I can only hope that the writers at 826 Valencia are not anomolies and that they refuse to let their medium die.
This is not new - this bleak news about the news started even before the economic meltdown last fall. But every once in a while, someone comes along and speaks to this issue with a perspective that buoys my spirits and with which I happen to agree. It also makes me feel like I'm not weird for being a 30 year old who prefers to read a newspaper on the train as opposed to squinting at her Blackberry.
Dave Eggers, known to many of my generation as the author of A Heartbreaking Work of Staggering Genius, recently spoke to Salon.com http://www.salon.com/books/int/2009/07/16/dave_eggers/ about his new book and the future of the printed word as he sees it. Mercifully, his version of the future looks bright. Eggers sees print and the web living harmoniously together, so long as each makes the most of their respective potential.
Some of the young up-and-comers who take part in Eggers' writing program, 826 Valencia, are enrolled in print writing classes and (get this!) read newspapers. Of particular interest to these new writers is the chance to see their name in print. I mean actual print, in a newspaper, not in pixels. As a journalist, I can relate to the excitment and satisfaction of seeing my work in a publication as opposed to the much more crowded internet.
And that is not to say that I do not see the merits of online media. It is where we are and should be heading in many respects. But the development of web journalism does not have to be mutually exclusive of print. Eggers makes an important point when he laments the much-forecasted passing of the printed word. He says that the end of print journalism will become a reality only if we allow it to happen - newspapers do not have to die. Sure, we may all have computer chips implanted in our heads in 30 years that will really make newspapers obsolete. But those chips may also make blackberrys and iPods obsolete, so let's not get ahead of ourselves here. (That last point was mine, not Eggers'...)
What's missing from the world of web news is traditional investigative journalism. When people talk about the death of newspapers, this concern is raised again and again: the loss of stories that require more than a few hour's worth of research, stories that keep people honest, stories that uncover newsworthy information as opposed to juicy gossip. This is the kind of work that is most costly to news organizations, but it is what would be sorely missing if every major newspaper packed it in tomorrow. It could be that the web has not yet evolved enough to encompass this kind of writing. Or it may be that the newspaper format is just a lot more conducive to it.
For me, much of online media is the journalistic equivalent of reality TV. It continuously looks in on itself - editorializing and blogging (yes, I see and appreciate the irony). But I'd like to see more objective, meaningful, and thoughful commentary going on. As always, there are exceptions. There are websites with excellent commentary and focus. But if those exceptions do not multiply rapidly, and the pervading view of the uselessness of the printed word gets kicked up a few more notches, then I see a future that is not quite as bright as Eggers'. I can only hope that the writers at 826 Valencia are not anomolies and that they refuse to let their medium die.
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